Aug 12, 2026 • 2 min read
How Age Group Preferences Help Real Estate Marketing
Another secret to success in real estate is tracking other industries even when they do not have a direct impact...
Insights
Actionable insights on real estate strategy, market analysis, and communication—built from real deals and real challenges.
Aug 12, 2026 • 2 min read
Another secret to success in real estate is tracking other industries even when they do not have a direct impact...
Aug 11, 2026 • 3 min read
Whether a real estate agent or investor, your priority should be creating and providing solutions for potential buyers and sellers...
Aug 10, 2026 • 3 min read
When it comes to delivering a Listing Presentation, how you say it can be more important than what you say....
Aug 6, 2026 • 2 min read
If I was a licensed real estate broker or investor in Wisconsin, I would be furious about the information in...
Aug 5, 2026 • 2 min read
One of my coaching students approached me with a real estate investment opportunity he wants to pursue. Upon review, the...
Aug 3, 2026 • 3 min read
One of the earliest and most important lessons a marketing student learns is about reducing or eliminating any negatives. It...
Jul 30, 2026 • 2 min read
When you have the right research AND already understand the full capabilities of you and your team, a lot of...
Jul 28, 2026 • 3 min read
Continuing from the previous “Insight” topic of business owners needing to monitor what is going on around them for possible...
Jul 27, 2026 • 2 min read
One of the most overlooked theories about business research I encounter is that it is best used to determine whether...
Jul 24, 2026 • 2 min read
There are agricultural properties for sale and plenty of opportunities to expand them. At the same time, there are farmers...