Mar 5, 2026 • 3 min read
Plowing Through Informing Potential Buyers
It is good to see stories like the one linked below about how social media and technology can be...
Insights
Actionable insights on real estate strategy, market analysis, and communication—built from real deals and real challenges.
Mar 5, 2026 • 3 min read
It is good to see stories like the one linked below about how social media and technology can be...
Jan 20, 2026 • 2 min read
Whether representing a seller or being the seller, you understand the best sales points of the property or...
Dec 17, 2025 • 2 min read
Earlier this week I was reminded about a Listing Presentation I helped an agent with more than 20 years ago....
Dec 12, 2025 • 3 min read
Whether you are seeking buyers, tenants, or investors, an important strategy for real estate marketing is to be where your...
Dec 9, 2025 • 2 min read
Over the years I have talked a lot with my valued connections, clients, and students involved in retail or (physical...
Dec 3, 2025 • 2 min read
We have still another chapter in the real estate information age from which some people want specific information public while...
Nov 18, 2025 • 1 min read
It’s not about what you think of how they do things in China. In the case of creating a data...
Nov 10, 2025 • 2 min read
I’m seeing more and more evidence of problems resulting from too much reliance on Ai, especially in real estate. Maybe...
Nov 6, 2025 • 2 min read
One of the elements of marketing for success I remind my clients and coaching students of, and have over the...
Oct 29, 2025 • 3 min read
Marketing is more a part of a successful real estate venture than most people, ranging from potential customers to multi-million...