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2 Sep 2026 • 2 min read

A Healthy Way To Market Properties and Opportunities

Location plays a role in buying or selling a residential or commercial property. As obvious as that statement is, some people approach location only for their benefit and do not fully consider their target audience. Many buyers, sellers, brokers, and investors understand the importance. An example is when a family buys a house because of the school district it is located in.

 

It seems to be overlooked that every target audience is looking for or likes location perks. An up and coming factor is healthcare. With people living longer, there is a greater desire to live within reasonable proximity of healthcare. People like having an urgent care, medical clinic, hospital, and pharmacy nearby in the event of an emergency or illness.

 

At this point in time appraisers do not factor that in when assessing the value of the property. However, real estate agents and brokers can easily point that out to potential sellers and buyers as another positive for marketing a house. Builders, developers, and investors have that possible consideration when marketing a multi-family residence. The below linked article provides an example.

 

Healthcare is not the only possible perk. Matters like proximity to public transportation, a freeway, a park, large employers, and municipal perks can add to the appeal of a property or opportunity.

 

I see many listings and opportunities with perks that could add to the appeal of buying, selling, or renting. They often go unmentioned. Brokers and developers are looking for ways to reduce days on market. Finding every possible advantage could make a difference. Book your free 15 minute consultation and let’s jump start your marketing!

 

(Here is the story: https://rebusinessonline.com/outpatient-care-is-becoming-valued-member-of-mixed-use-developments/ )

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